Denigration of Shriram in ‘Mangalam Camphor’ ad
Editorial comments
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(The intention underlying display of this image is not to hurt religious sentiments of Hindus, but make them comprehend the denigration – Editor, Dainik Sanatan Prabhat) |
Mumbai – In the recently aired advertisement of ‘Mangalam Camphor’, Shriram has been ridiculed obscenely. Shriram has been humanised in this ad which has hurt the feelings of crores of Hindus. Devout Hindus are demanding the company to withdraw the advertisement and apologise to Hindus.
(The intention underlying display of this image is not to hurt religious sentiments of Hindus, but make them comprehend the denigration – Editor, Dainik Sanatan Prabhat) |
This ad was uploaded to YouTube by a person named Ryan Mendonca. In this advertisement, a young man dressed as Shriram is shown with an ‘Android’ mobile phone. He is shown holding the mobile phone in front of him to take a ‘selfie’. He then sees a picture of his mother on the cell phone and suddenly remembers his mother asking him to bring camphor. Then the man dressed as Shrirama goes to a shop and asks for camphor. The shopkeeper is shown worshipping. The shopkeeper’s servant brings him ordinary camphor. The ad shows that the shopkeeper realises that ‘Shriram is asking for Camphor’ in front of him. The shopkeeper then throws away the camphor brought by the servant and takes out ‘Mangalam Camphor’ from the safe and gives it to the young man dressed as Shriram.